Taking pumpkin spice to the next level 09.19.2023 By Jeff Gelski The flavor continues to trend in new categories.Read More
Aura Bora expanding beyond sparkling water 09.19.2023 By Monica Watrous Launching non-alcoholic olive oil martini in partnership with Graza.Read More
Tea Drops expands distribution with Sprouts, Target, Walmart 09.18.2023 By Monica Watrous Bagless, dissolvable tea blends and boba kits set to reach hundreds more shelves.Read More
iHeartMedia partners with kombucha beverage brand 09.15.2023 By Brooke Just Partnership enables Health-Ade to appear on multi-platform network.Read More
Functional beverage brand adds antioxidant-boosted juice 09.14.2023 By Caleb Wilson Superfruit Punch is free from added sugars, flavors and preservatives.Read More
Gatorade to enter functional water segment 09.13.2023 By Eric Schroeder Gatorade Water to debut in early 2024.Read More
Z Natural Foods creates functional coffee blend 09.12.2023 By Caleb Wilson New product is formulated from seven varieties of mushrooms.Read More
Startup CPG to showcase early-stage brands at Expo East 09.12.2023 By Monica Watrous Concepts range from salad-inspired snack bars to low-glycemic cookies.Read More
Molson Coors expands investment in ZOA Energy 09.12.2023 By Monica Watrous Dwayne “The Rock” Johnson’s beverage brand to double media spend, grow internationally.Read More
Coca-Cola exec: ‘I’m not happy with where we are on BodyArmor’ 09.11.2023 By Jeff Gelski Company focusing on pack sizes that appeal to value-conscious consumers.Read More